If an idea is not taken up and used as a solution to a problem it has no value. It becomes a non-idea. Lying in a drawer it is useless. Worse than useless, it’s a complete waste of space. Ideas have to be applied before they are recognized as good ideas. Even a bad idea executed Is better than a good idea undone. The longer it is used the better the idea is considered to be. That is why the wheel is reckoned to be the best idea ever.
Paul ArdenAmerican creative director and author 7 April 1940 — 2 April 2008 |
Whatever You Think, Think the OppositePage 90 |
Details:Time of publication: March 26, 2016 Length: 443 characters Favorited by: 0 member |